AI Insights · Timothy · July 2025
Top Beauty Retail Apps on iOS in Hungary: Q2 2025
Explore the performance of Hungary's top beauty retail apps on iOS in Q2 2025, with insights into downloads and user engagement.
In the second quarter of 2025, the performance of Hungary's top beauty retail applications on iOS platforms revealed interesting trends. Here's a closer look at the weekly downloads and active user patterns for the leading apps.
Notino: profumi e cosmetici saw a notable fluctuation in weekly downloads, peaking at around 4.6K in early May. Active users initially declined from 67.4K to 51.5K in April, followed by a recovery to approximately 61.6K by the end of June.
Mein dm experienced a steady decline in downloads throughout the quarter, starting at 4.9K in early April and reaching 2.5K by the end of June. The app maintained a strong active user base, though it saw a decrease from 183.9K to 175.9K over the quarter.
Douglas Parfüméria showed a gradual increase in downloads, with a peak of 1.6K in early May. The app's active users remained relatively stable, fluctuating slightly around 40K throughout the quarter.
LUXOYA had an interesting spike in downloads, reaching 3.3K in mid-April, before settling to lower numbers around 224 by the end of June.
Crystal Nails maintained low download numbers throughout Q2, with a slight increase to 128 in late June.
This data, sourced from Sensor Tower, offers valuable insights into the engagement and popularity of beauty retail apps in Hungary. For more detailed analysis and insights, visit Sensor Tower's platform.
